Community sport that runs itself and pays its own way.
Back5 digitises clubs, associations and governing bodies. Software and automation take the admin off volunteers and staff, members get used to doing things for themselves, and that everyday activity becomes new income, whether you run one club or look after hundreds.
Most clubs are run by a handful of people with day jobs.
A typical community club has around 150 players and 10 to 20 volunteers. One or two of them carry registrations, messages and payments for everybody else. Above them, associations and governing bodies are trying to support hundreds of clubs, each doing it a different way.
We've sponsored clubs, sat on committees and run clubs ourselves. Passion gets a club started. What keeps it going is the off-field side working like a small business: less admin, more ways to earn, and nobody burning out by round six.
How a club gets to self-sustaining
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Put the club on one system
Rego, payments, messages and schedules move into one app. Automation does the chasing a volunteer used to do.
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Members start helping themselves
When the app is the only way to register, pay and check the draw, families use it every week without being asked.
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Those habits start to earn
A community that turns up in one place every week can buy kit, switch phone plans, shop with partners and hear from sponsors there too.
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The club pays its own way
Lower running costs and several steady incomes add up to a club that makes a surplus and no longer leans on a few people's time and money.
One network, six products.
Five for clubs and the organisations that look after them, one for brands. Start with the one that fixes your biggest headache, at one club or across every club in your network. Each part works on its own, and they add up when you use more of them.
Exclusive sports management software, set up and run with you. Rego, payments, messages, scheduling and attendance sit in one app instead of five.
Hours back for your volunteers every week, and one place where every member can be reached.
Playing and supporter kit made by our apparel partners and ordered through an online club shop.
No more box of spare sizes in someone's garage. The club earns on each order.
Mobile plans carrying your club's name, offered to members and their families.
A share of every plan comes back to the club each month, for as long as the member stays.
Connects your club community to the things they buy every day, through partners who pay the club for the introduction.
Families shop as usual and money lands back in the club's pocket, with no event to run.
A full rebuild of how the club shows up: identity, the plan to take it to market, and the systems that earn from it.
Players, families and sponsors pick your club because it looks like the one going places.
For brands. One program across many clubs, with consent from the families you reach and a return you can measure, in sales or in impact.
Clubs in the program earn from it without running a thing.
Looking after more than one club?
Associations, leagues, and state and national governing bodies roll Back5 out across their clubs at once: one setup, one view of the whole network, and income that grows with every club that joins.
And once you're in, brands come to you.
Brands that back community sport run their programs through Grassroots Connector. Clubs in it can be chosen for member offers, game-day kits and money back on what families already buy.
The brand pays, we run it, and your committee doesn't chase anyone.
What's getting in the way at your club?
Seven areas, about five minutes. You'll get a scorecard that shows where your club stands and what to fix first. Looking after many clubs? Answer for a typical one.
Leppington Lions went from volunteer-heavy admin to one connected club.
“I think it makes our lives less stressful, especially as volunteers.”
They grew from 14 teams to 29 in two seasons with the same committee. The same software now runs more than 100 clubs across 11 sports in Australia and New Zealand.
Run a club or an association?
Club presidents, treasurers and registrars, association and state body staff, and the parent who somehow ended up doing all of it. Start with the health check and we'll show you where to begin.
Take the health checkBack sport with a brand?
You already spend on sport. Grassroots Connector puts part of that spend to work inside clubs, with consent from the families you reach and reporting you can show your board.
See how brand programs work Or check your sponsorship in 3 minutesFrom the knowledge hub
How sport makes its money, and what a community club can take from it.
See everything in the hub